Field Marketing Manager - APAC
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Why CAST AI?
Cast AI is the leading Application Performance Automation (APA) platform, enabling customers to cut cloud costs, improve performance, and boost productivity – automatically.
Built originally for Kubernetes, Cast AI goes beyond cost and observability by delivering real-time, autonomous optimization across any cloud environment. The platform continuously analyzes workloads, rightsizes resources, and rebalances clusters without manual intervention - ensuring applications run faster, more reliably, and more efficiently.
Headquartered in Miami, Florida, Cast AI has employees in more than 32 countries worldwide and supports some of the world’s most innovative teams running their applications on all major cloud, hybrid, and on-premises environments. Over 2,100 companies already rely on Cast - from BMW and Akamai to Hugging Face and NielsenIQ.
What’s next? Backed by our $108M Series C, we’re doubling down on making APA the new standard for DevOps and MLOps, and everything in between.
Core values that hold us all together:
PRACTICE CUSTOMER OBSESSION. Focus on the customer journey and work backwards. Strive to deliver customer value and continuously solve customer problems. Listen to customer feedback, act, and iterate to improve customer experience.
LEAD. Take ownership and lead through action. Think and act on behalf of the entire company to build long-term value across team boundaries.
DEVELOP AND HIRE THE BEST. Strive to raise the performance bar by continuously investing in yourself, the team and by hiring the best possible candidates for every position. Drive towards personal development and professional growth, and mentor others to raise the collective bar.
EXPECT AND ADVOCATE CHANGE. Strive to innovate and accept the inevitable change that comes with innovation. Constantly welcome new ideas and opinions. Share insights responsibly with unwavering openness, honesty, and respect. Once a path is chosen, be ready to disagree and commit to a direction.
Role overview
The Field Marketing Team plays a crucial role in bridging corporate marketing with regional sales goals, having a direct impact on pipeline and revenue. The team is responsible for:
- Creating and influencing pipeline for Sales
- Localise execution of GTM strategy
- Event Strategy & Execution
- ABM Marketing for targeted accounts
- Partner and Cloud Ecosystem engagement in field marketing activities
Technologies used by the Field Marketing Team:
- Hubspot
- Splashthat
- Salesforce
- Google Workspace
- Messaging: Slack
Responsibilities:
- Develop and execute a comprehensive Field Marketing strategy for the APAC region in close collaboration with Sales and Partner teams
- Own the end-to-end execution of first- and third-party events, including logistics, vendor coordination, budget management, and onsite presence
- Manage the full lifecycle of conference sponsorships — from contract and payment processing to content preparation and post-event follow-up
- Design and run tailored ABM campaigns for high-priority accounts, working closely with Sales to drive pipeline and deal acceleration
- Lead regional partner marketing initiatives
- Track performance metrics, report on ROI, and iterate based on insights to continuously improve regional marketing impact
Requirements:
Must Haves:
- 3+ years of experience in Field Marketing, preferably in the tech or SaaS space
- Proven track record of managing complex events and integrated campaigns across the APAC region
- Strong project management skills with the ability to manage multiple workstreams, budgets, and deadlines
- Excellent collaboration skills and experience working cross-functionally with Sales, Marketing, and external partners
- Analytical mindset with experience using martech tools to track, report, and optimize marketing performance
- Experience running ABM programs for strategic enterprise accounts
- Familiarity with cloud, Kubernetes, or DevOps-related technologies
- Fluency in multiple APAC languages
- Experience working with global teams in high-growth startup environments
What's in it for you?
- Join a fast-growing, cutting-edge company that’s redefining cloud-native automation and optimization.
- Work with a global team of cloud experts and innovators, passionate about pushing the boundaries of Kubernetes technology.
- Enjoy a flexible, remote-first work environment with opportunities to travel and engage with customers worldwide.
- Competitive compensation package, equity options and extensive benefits.
- Department
- Marketing
- Locations
- India, Bengaluru, Mumbai
- Remote status
- Fully Remote
- Employment type
- Full-time
Mumbai
Life at Cast AI
-
🚀 Innovative and fast-paced
Join a rapidly growing company at the forefront of Kubernetes automation and cloud cost optimization. -
🌍 Work with top talent
Collaborate with a global team of experts passionate about pushing the boundaries of Kubernetes technology.
-
🏡 Flexible and remote work culture
Enjoy a flexible, remote-friendly work environment with opportunities to travel and engage with customers, partners, and colleagues worldwide.
-
💡 Customer-driven approach
We listen, iterate, and quickly implement improvements that directly impact our customers’ success. -
💰 Competitive Compensation
Receive a strong compensation package, equity options, and comprehensive benefits.
Why work at Cast AI
Our customers often say our platform sounds too good to be true—until they see the results. Cast AI helps companies save millions every year by cutting their cloud costs and boosting efficiency.
It’s a product you can be proud of. One that delivers real impact for DevOps teams and businesses alike.
The only downside? It might be hard to explain to your parents what you do.
About Cast AI
CAST AI is the leading Kubernetes automation platform for AWS, GCP and Azure customers. The company is on a mission to deliver a fully automated Kubernetes experience.
What’s unique about CAST AI is that its platform goes beyond monitoring clusters and making recommendations; it utilizes advanced machine learning algorithms to analyze and automatically optimize clusters, saving customers 50% or more on their cloud spend, improving performance and reliability, and boosting DevOps and engineering productivity.
CAST AI has around 200 employees globally and is headquartered in Miami, Florida.
Field Marketing Manager - APAC
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